Your Holiday Marketing Guide
Can you believe it? Q4 is here and Thanksgiving is less than a month away. If you haven’t already put together your big end of the year push – now is the time! Let’s dive in… This probably goes without saying but start by reviewing your strategy from last year! What worked? What flopped? And […]
6 Reasons Your Business Needs PPC Advertising
The world of advertising is all about getting the most bang for your company’s buck, and pay-per-click (PPC) is one of the surest ways to do just that. In fact, thanks to its affordable, fast, and scalable nature, PPC is one of the best methods for businesses to get their products and services in front […]
What You Need to Know About the Latest IOS Update
Apple recently announced their latest update, iOS 14.5. Although there are many exciting new features, like Apple Watch compatibility, Siri enhancements, new emojis, and more, Apple has included updated privacy controls, too. What’s the Change? Enter App Tracking Transparency. This is the feature in Settings where users can “opt in” to allow websites and apps […]
Ways to Use Video in Your Digital Marketing Strategy
Platforms may appear overly saturated with moving pictures, but don’t be fooled… users are not tired of video, they actually expect to see it. About 86% of businesses are utilizing video content in their brand’s strategy. Digital marketing just wouldn’t feel fully digital without it! Especially in the last year, video has had a way […]
Your 2021 Marketing Do-To List
2020 is almost over and I think I speak for all of us when I say, IT’S ABOUT DANG TIME. As we look ahead to the new year, there’s a lot to plan for. Whether your business is pivoting to a more virtual presence, preparing for a new product launch, or going through a rebrand, […]
Developing Your 2021 Strategy
It’s natural to think “2021?! We haven’t even celebrated Halloween yet! Why should I start thinking about my strategy for the new year?” – but it’s good to start early. Only business-newbs wait till December to get cracking on next year’s business and marketing strategies. So get going! What are you waiting for? A few […]
Paid Ads And Organic Strategy: A Love Story For The Ages
Let’s face it – now more than ever, having a social media presence and strategy is a requirement if you’re trying to market your business in today’s world. A massive amount of people are looking at social media channels on a daily basis; more than half of the world in fact. Globally, a quarter of […]
How to Virtually Rock Events & Networking
Since March 2020, many people have been ditching their travel itineraries and opting for virtual opportunities. What does this mean for business owners, marketers, and the like? With the right approach, you can engage and tell your story, sell your product, and generate leads if you simply think outside of the screen (wink). If you’re […]